The Three Essentials for Becoming an Ad Manager
The Three Essentials for Becoming an Ad Manager [PART ONE OF THREE] Ad management entails far more than simply pressing a few buttons and writing catchy material. You're in charge of so many aspects of the process, from selecting the appropriate photo to finding the...
My Daughter Lit The Entrepreneurial Fire
Want to know what sparked a great fire under my buttocks to make my second business profitable? My daughter. I burned the candle at both ends for years after starting a business after my kid was born in a desperate bid to attain that idyllic stay-at-home mom lifestyle...
Yesterday, I Had A Really Tough Day…
I had a tough day yesterday, which carried into this morning. I felt like I had a "stress hangover." My counselor told me, "Sarah if you’re not getting compassion from others, give it to yourself." You’re a good person. " That punched me square in the stomach. When...
The Reasons Why Leads May Not Buy From You
When it comes to business, there are three main reasons why potential clients may not buy from you (as stated by Jesse Elder, whom I saw live a few summers ago). 1) They do not believe in the product or service. 2) They don't have faith in you. 3) They may lack...
6 Years Ago I Thought I’d Never Be An Entrepreneur
I decided six years ago that I wasn't cut out to be an entrepreneur. Years of struggle in business taught me that becoming a "successful" business owner was not in my future. I was back at work full-time, and now that I didn't have the constant duties of my business,...
The Most Accurate Measure of Success…
This is the most accurate indicator of success. For all those entrepreneurs shouting they've entered 6+ figure land? It's all too easy to be swayed by broad, meaningless statements that can profoundly deceive (just look at all the "numbers" floating around!). Let’s...